@Kelly the meta descriptions are above 156 with character spaces on the new releases. FYI we are moving areas as of the last 2 hours. Sorry for the late response
@Kelly do you a quick minute for a huddle
*Thread Reply:*
@Kelly tiny edits I highlighted red in Google docs for the insulin pages Insulin Lawsuit and Insulin Lawsuit Attorney β’ Class Action Settlement: The class action settlement of 2023 revealed the extent of Ely Lilly's price-fixing scheme, leading to accountability for their actions. Insulin Lawsuit Compensation Ben Crump Law understands your challenges and is here to help you seek the compensation you deserve.
*Thread Reply:* @Adrienne Hester Your edits completed, thank you very much.
https://drive.google.com/drive/folders/1XZ7uGwDxLNYh4TNhgqIBCSjBeh2inTbd?usp=drive_link
*Thread Reply:* @Kelly great. I will approve them now.
@Kelly, Did you email this to me? I put it in spam because you never email me.
@Adrienne Hester No ma'am, I sure didn't. How weird.
*Thread Reply:* That went to Finance and I got a response. I can't imagine why you received a copy.
@Kelly I provided an update in the BLX channel for the PFAS pages within the original task list. I hate to give you the deadline without knowing how busy you are.
Hey @Adrienne Hester Sorry my reply took a minute, but I was at the gym and I'm home now. I so so appreciate you looking out for me like that. That's why you're the best. But I can pretty much make anything work for you. I'm working on that 3-pack right now. So go ahead and send the assignment. π€:skintone3:π₯π€:skintone3:
I placed it in the BC original task request as an update
Can you please give me a link to the assignment. I can't seem to find it for some reason.
@Kelly I forgot to post this link for the 3m PFAS update https://pfas.3m.com/Announcement062223
@Adrienne Hester I'm sorry, but not sure what I'm supposed to do with this. Can you give me some guidance, please?
use as a reference only @Kelly
@Kelly The headline is a little too dramatic. If you can tone it down, that will be best. Also, Three exclamation marks is two too many.
Tone down the exclamation points throughout.
We don't want it to read like a retail sale of clearance items
@Adrienne Hester How does that read?
Hi @Kelly , good afternoon! I meant to send this hours ago, but I had computer issues. I need your help with social posts for Andy. Youβre the expert in writing about case categories since you regularly write blogs and other related content. I need to post updates in between attending conferences. I've drafted two posts, but I'm facing two challenges. Andy wants to refer to video game addiction as a "brain disease" instead of addiction.
I created a post related to mental health and social media. We also focus on Ozempic and hair relaxers. When Andy speaks at conferences, I just wanted to let you know that itβs about Ethical Lead Generation. I have attached the posts Patsy wrote for Julie, along with the links she provided to her. Julie simply posted them. I need something similar but CRO-focused and specific to Andy.
I am NOT asking you to write anything. You are too busy and I respect your time. I am only asking you to try to find the time to review or offer suggestions for edits.
Oh, no delivery time. Just when you get a chance to look over the posts I wrote that will be helpful. I'd like to send to you weekly at least 3 to review until I get the swing of doing it better. This is only if you have the time.
Absolutely. Look for some ideas tomorrow. π:skintone3:
So May is Mental Health Awareness Month. I need to tie that into the social media post.
*Thread Reply:* @Adrienne Hester And this is coming from us as a company, I assume?
Andy sent me the link to the J&J settlement that happened today and I wrote this post. I need to do things like this on his behalf to show him as a thought leader. I will never say, "Shield Legal believes or feels..." or come across as a sales pitch. I'm simply providing informational updates.
*Thread Reply:* @Adrienne Hester Makes perfect sense.
@Kelly can you look at the two posts and give me some feedback please?
*Thread Reply:* @Adrienne Hester I hope this is what you're looking for from me. π€:skintone3:
(This is part one...I'll have additional ideas/remarks to follow)
So, I would start with:
Substance Abuse & Mental Health Services Administration's (SAMHSA) 2024 Mental Health Awareness Month Toolkit
Check out what SAMHSA is doing and share our materials, and remember that we all play active roles in caring for our mental health!
The Toolkit is a One-Stop Shop β’ Social media content to help spread awareness about the vital role mental health plays in our well-being, promote acceptance and support of anyone living with a mental illness, and share key resources. β’ Best practices for engaging in healthy discussions about mental health. β’ Promotional materials for mental health awareness in May and beyond. Our toolkit was created with our partners in mind. All of our materials are designed to be shared with your audiences and across your media channels; they are downloadable and shareable, and some of the material is customizable.
How to Use the Toolkit β’ Copy, download, and share our social messages, graphics, and promotional materials in ways that fit the needs of your audiences and channels. β’ Use our hashtags, including #MHAM2024, when sharing any Mental Health Awareness Monthβrelated content. β’ Use our tools in tandem with the actions recommended in Best Practices with your communities and networks.
*Thread Reply:* @Adrienne Hester This is Mental Health America's 'Where to Start' post that includes a great deal of info past the toolkit listed above.
*Thread Reply:* @Adrienne Hester Also, a Google search of 'mental health awareness month' gives us:
β’ The
*Thread Reply:* @Adrienne Hester I think that I would really enjoy helping out on something like this.
@Adrienne Hester absolutely. I'll have some feedback ready shortly.
Fantastic! I'm Andy's voice on social for these updates. Needs to be high level . Check out his LinkedIn page and you will see what I've been up to. I have to tie these types of posts back the business we're and make him more influential in the space.
https://www.linkedin.com/in/drewps22/
@Kelly, Take a look at this profile. Andy and I now follow him. Andy wants his social media to deliver like his. https://www.linkedin.com/in/joseph-fantini/
*Thread Reply:* @Adrienne Hester I think I'm going to have a gap in my writing schedule coming up...would you like me to work on Andy's LinkedIn profile? If so, just let me know.
@Kelly you don't need to CC Andy. He is aware I reached out to you for help with this project. I always give credit and will never take it for myself.
Yo @Adrienne Hester, I totes wasn't worrying about credit, that was just totally out of habit. π¬
"It is amazing what you can accomplish if you do not care who gets the credit." -- Harry S Truman
I really do appreciate you.
@Kelly I need to post something and I am at a loss. Any suggestions?
I'll be back to the home office shortly. I'll send you some ideas then. @Adrienne Hester π:skintone3:
@Kelly are you able to send ideas today?
Absolutely. I just sat down and I'm fleshing some out...What's out deadline?
I should be posting something every 2-3 days at the latest until the next conference which isn't until May 30 in Salt Lake.
Whether we are updating about certain MDL settlements or new cases like Ozempic, etc. We must position him at the front.
If you can give me something simple to post today, then EOW will be fine for me to map out next week's postings.
@Adrienne Hester Andy's position is CFO, so should our topic ideas stick closely to the financial realm...or should they stick closer to the primary legal topics of our major clients?
The sample that you sent me that y'all liked--he's an attorney with a JD. Which is a bit diff than Andy's role with our company.
https://kaufmanrossin.com/blog/the-law-firm-cfos-role-in-strategic-planning/
https://www.l-wconsulting.com/cfo-services-increasing-law-firm-bottom-line/
Again, these are more position-related info, as opposed to tort topic-related, @Adrienne Hester so it' really depends on which direction Andy prefers
Here, @Adrienne Hester, is a CFO Agenda for the new year from Deloitte that includes levels and drivers, with links to deeper dives on the Deloitte website.
These need to be Tort topic related.
He does not talk sales or financials. We are extremely general.
@Adrienne Hester Here is a quick and dirty rundown of self-driving automotive technology. Statistics are presented from both angles, but Andy would primarily be demonstrated his knowledge of how a tort lawsuit could work for our plaintiffs in getting personal injury compensation for damages.
Let me know what you think:
https://docs.google.com/document/d/1Jh70acrvQJEYmwslrwnsok1-z963-ov64WYUeQYu-1E/edit?usp=sharing
I'll check it out. Thank you.
@Kelly Below are agenda topics from Mass Tort Made Perfect in April and Mass Torts Puerto Rico 2 weeks ago. These are the discussion topics to focus on.
@Kelly I just posted this to Andy's LinkedIn. We need to do more like this.
Hey @Adrienne Hester I thought I would send you another LinkedIn post for Andy before the weekend. Let me know if this is in the ballpark. Thanks so much. Have a great weekend.
https://docs.google.com/document/d/16kQR4OPSF-amDjjbwgVrPgiXCWwASlYmtP0a7E77G-Q/edit?usp=sharing
@Kelly thank you. I have one scheduled for tomorrow. He will be in Vegas on Tuesday. I will run this past him to see if we are moving in the right direction. I appreciate you! We are going to kill this. Have a great weekend.
@Kelly Joe Santana is trying to contact you at an 818 number. Please answer or call him back.
@Adrienne Hester Everything is a-ok. I'm sorry it took so long to get me--I know how busy you are. Thank you so much.
@Kelly don't kill me, but it was the first blog on cyberbullying. I'm having a day.
Let me know when it's updated and I will copy the image and place it on my end so I can send them to Steven. @Kelly
@Adrienne Hester Done
@Kelly I've been pulled off his social for now. It's a Julie task. She has a new social media manager starting next week so let's see what he has planned. You can take it off your plate. Thank you for always being willing to help.
@Kelly, hi! How busy are you? I need a second set of eyes proof reading the LOSG staging site. I want to make it live by Friday. If you don't have the time it is completely ok. https://staging.gaclawyer.com/
@Adrienne Hester hey. Just getting back from lunch. Please send the site on. I'll be glad to read through...
Thanks. I gave you the link. It's above.
@Adrienne Hester Sending you my review this morning
Ok @Adrienne Hester...I ran all copy through premium versions of both Grammerly and Wordtune, so the suggestions you see are informed by those two resources.
One more thing -- I'm a big believer in congruent page elements -- and we have a primary nav with no home page (i.e. Mass Torts), and several pages with no titles or subheads.
Anyway, if you want to talk to me about anything, I'll be glad to hop on with you.
BUT...the design is banging and the copy is sleek and concise, so if we go with what we have it'll be worlds better than what we had before...my compliments to the writer.
New LOSG Website Review https://drive.google.com/drive/folders/1grp4bCNwz38ZbzaXupR0PLXJWBStQcDt?usp=drive_link
@Kelly you wrote the site. I edited it. LOLOLOLOLOL
@Adrienne Hester I'm....I'm....I need a drink.
But I still compliment the writer...π€ͺ
And the initial editor
I never heard of Wordtune. Do you use the free version or paid? I like the rewrite to refresh option.
So, I use the premium just because it has a feature that allows you to highlight a portion of copy and then tell it to expand on it or reduce it, change the voice type, and so on. I think it's a nice partner with Grammarly. Some might say it's overkill a bit, but my career depends on it so I pay it with a smile on my face.
I agree. There is never too much overkill with good content development.
Plus it saves us SOO much time and SOO many potential errors...I think a writer who doesn't use at least one writing app is operating at a decided disadvantage.
It can't do the job for me, but it's like adding a superpower to my skills.
These are the slider copy updates for LaToya to choose from: Slider Copy Updates for Ramon, Robert, and Stevenβs second image. β’ Justice Doesn't Discriminate. Itβs Time to Level the Playing Field. β’ Everyone deserves fair legal representation, regardless of past actions. β’ When Life Takes a Wrong Turn, Get Back on Track. β’ Second Chances Deserve Strong Defense. β’ Legal Trouble Shouldn't Mean You're Out of Luck. You have options.
Justice Doesn't Discriminate. Itβs Time to Level the Playing Field. or
@Kelly can I change the ampersand to the word and or is it for SEO? "car accident & auto injury lawyer."
No. It's all good. I just do that in headers and subheads for formatting sake. Just saves space. Go ahead and change it. π:skintone3:
Thanks. I'm only changing it in the body of the message
@Kelly can you draft home page copy for the LOSG Mass Torts home page?
@Kelly should we update the Talcum Powder And Ovarian Cancer Lawsuit page with a few bullet points? https://www.lawsuit-information-center.com/2-billion-verdict-in-missouri-motivates-jj-to-settle-talcum-powder-lawsuits.html
@Adrienne Hester Hold for both of those...
@Adrienne Hester Revisions/edits complete and highlighted on 2 primary sections. Thank you so much for the extra set of eyes on this copy. Seriously.
https://docs.google.com/document/d/1PIXIOqordpAgeIExK-DHGXueHlXQpcsyLx4QmIEvcYE/edit?usp=sharing
@Kelly do you recall ever writing any med-mal blogs for LOSG?
I'd have to look, but nothing comes to mind. I sure can start writing some though.
No, we had a page on his staging site that clearly didn't belong. I didn't find any mentions in social media for the past two years either. Thanks for confirming!
@Kelly, with Julie gone, Melanie, the new social manager, will be your contact for your blog schedule and topics. We should be good until September.
hey @Kelly did you draft and post the depo provera pack and I missed it? I was off yesterday. Also, please remove me from ALG Google Console updates please and thank you.
I'm working on Depo today.
And I will remove you from those updates.
Good morning, @Adrienne Hester. I don't have the credentials to prevent folks from getting that update for the GSC removal. However, it says that you can remove yourself by clicking on the link at the bottom of the email.
I hope this helps and I'm sorry I couldn't get that done for you.
@Kelly for the Ben Crump releases, Korbin was exceptional at SEO and would add internal links/backlinks to the releases included in the optimization. Can you do that too? He would link to his Wikipedia or an article. Here is a link to an example. https://bencrump.com/press/the-family-of-henrietta-lacks-and-civil-rights-attorney-[β¦]international-juneteenth-museums-dr-ronald-myers-legacy-award/ I want you to kill it!!!
*Thread Reply:* @LaToya I absolutely can do that. I just assumed my role was to SEO-ize it with respect to copy but nothing further. Now that I have your go-ahead, I'll make this project mine. Thank you so much for looking out for me (like you always do).
@Kelly she can't see you tagged her in my private DM to you. I sit with her in the new office and will cc past your response to her.
@Kelly you do see that you are talking to me Adrienne LOLOLOLOL
I do now....ugh...I need to take 5...not that I don't want to talk to youπ₯΄
Please take more than 5 and take care of yourself!
@Kelly confirming kelly@brandlytics.io is your working email address to add you to Grammarly.
It is. do I still need to renew my personal membership?
If you use your personal for other work outside of Shield, then yes.
@Kelly please confirm you received it.
Received, Adrienne. Thank you so much!
@Adrienne Hester Thank you so much for that extra email RE: Ads in ChatGPT. My bookmark folder and Chrome extension pack just increased in size! π«Ά:skintone3:
Hi! @Kelly delete the word sugar in your response to LaToya asap. We understand the sentiment, but it can and will be taken wrong by others.
I'm sorry to you both. Just a term of endearment my dad always used. But I understand your point. That won't happen again. I sincerely apologize. @Adrienne Hester @LaToya
No reason to apologize. We get the southern gentleman. Others like to find issues.
Yes, but I really appreciate you looking out for me by thinking when I wasn't. You're both really amazing people.
@Kelly, I saw the persona details you put in the SEO channel. Are you looking for a specific persona for a case category or general? We have a partnership with Sightly, and I can quickly build one for you. Tell me which client and if a specific case category is necessary, for example, Black Farmers or PFAS. Let me see what we can put together.
Hey there @Adrienne Hester. It was just an article I read from my own news feed that I really felt like had some value. I think that there is potential for that tool to be used in the BCL camp all day long. I'll do some homework and figure out the case topics/slants that we can begin with and let you know ASAP. You're so dang good. Thanks for seeing that.
I'll provide you examples first before you put more time into it. Give me today to get back to you.
@Kelly do you have 2 minutes for a quick huddle
@Adrienne Hester Yes, give me a minute
@Kelly is this an SEO thing? When confronting allegations like those surrounding "john mack allegations," many questions arise about the legal process.
Yes, Lee found a keyword opportunity. Low competition with high searches.