@David Temmesfeld has joined the channel
I am adding all the creative request info into this channel so we can add questions here if needed and not through PM.
From Adrienne Hester request. @Dorshan @David Temmesfeld Hi! I would like to introduce you to @LaToya. She is my right hand. Brand Marketing for Shield Legal has been added to my duties. LaToya is highly skilled in design, and I trust her to manage the process of the requests. I ask to be cc during the process. I now manage sponsorships for Shield Legal on behalf of Andy Rogers. He is attending Mass Torts Made Perfect Puerto Rico. The sponsorship level has assets we have never created and tight deadlines. LaToya will fill out the form requests. I am placing the needs below. Is there a form for the print ad? If not, we would like it to mimic the video ad and be similar to the GREAT SOM 2023 conference ads. We are working on the message that can't sound like a hard sell. Key points: 1. We scale at an unmatched level. 2. We meet your specific needs. We welcome suggestions.
• Back of Name badge advertisement/logo space - You get the back of the name badge as real estate for your ad or branding to go. The space that is available is 4" wide x 3.6" tall with a 0.05" bleed on the left and right sides - Due 3/19 to hit print deadlines • A half-page print advertisement (Half Page Ad : (horizontal): 7-1/2″ x 5-3/8″ (7.45w x 5.375h) (vertical): 4″ x 10-3/4″ (4w x 10.75h) add 1/8″ (.125) for bleed edges) - Due 3/19 to hit print deadlines • A short video ad with audio (30 seconds max, 16:9 aspect ratio, 23-30 frames per second, .mov or .mp4 format) - Due 4/1 • Banner Ad to be displayed in multiple locations throughout the conference app (recommended image dimensions 700px x 210px (Max 1000px x 1000px) - Due 3/22 I'm headed into a meeting. Please advise on moving forward. This is a Shield project and not Brandlytics. Thank you!!!
At the bottom of this link is the magazine. Andy hates every ad, and I agree. Anything we do will be elevated. https://www.masstortspuertorico.com/ FYI @Dorshan @LaToya @Chris masstortspuertorico.com Mass Tort Puerto Rico Join us for Mass Torts Puerto Rico's inaugural program to gain useful insights and invaluable experiences that will help you grow your brand, your skillset, and your practice. https://www.masstortspuertorico.com/
David Temmesfeld [3:39 PM] I will check with the team and get back to you with a time. Thanks.
this is a small, and more exclusive conference of 350 attendees. Zip
@Adrienne Hester has joined the channel
Creative Request Form >> https://wkf.ms/3x3nJbF
I've requested the example of the short video, which does include sound "A short video ad with audio"
@Adrienne Hester @LaToya Do you know if we have any testimonials from firms that have used us and had great success. It might be nice to add some of those to Ads or even the 30 sec video spot.
@David Temmesfeld, when I say we have nothing. I mean it sincerely. We have nothing.
@LaToya Do you know if Shield Legal uses an specific fonts?
Do you have any branding guidelines for Shield Legal?
@David Temmesfeld @Chris @Dorshan I have submitted the 4 forms.
@David Temmesfeld Yes let me send you over the list
These are the fonts and colors we've been using for the social tiles. I hope this helps.
Fonts • Merriweather • Open Sans • Oswald Teal • 26ADEF • 02adee • 04baec Grey • 949c9c • 545454 Dark Blue • 000a66 • 00084d • 000639
@David Temmesfeld @Chris @Dorshan, attached are ads from other sponsors. They will compile them and play the ad loop (with volume) during every break in the main ballroom.
@Adrienne Hester @LaToya Thanks for the examples. As we put some thoughts together as to how to proceed, we’ll be in touch with you both but please understand that given the bandwidth and timeline constraints given us, our options are limited in terms of video production possibilities.
We completely understand. You're so appreciated.
@LaToya @Adrienne Hester Can you send over a link to Andy's linkedIn profile? Also, does he have a specific professional title?
Also... Can you guys pull together any quotes from satisfied customers and provide any marketing type metrics? like Shield legal has been in business for over X years, we helped over 1500 firms, generated 1 million qualified leads etc. etc. as many of those types of facts would be super helpful
Andy is Chief Revenue Officer for Shield Legal
I can provide a general descriptor of the business from a press release I wrote. I will need to get permission and numbers I can share from Andy. I will have it in the morning.
@Chris, can we use the testimonials from his LinkedIn page that talk about working with Andy while he was at other companies? The accolades are stellar and there are 29. I've emailed him for more metrics.
About Shield Legal Shield Legal is a vanguard in ethical Mass Tort Acquisition, boasting over three decades of expertise in legal marketing. Recognized as an industry pioneer, Shield Legal sets the standard for innovation and excellence, offering practical strategies to law firms nationwide. For more information about Shield Legal, please visit shieldlegal.com.
@Chris @David Temmesfeld @Dorshan I have a meeting with Andy and Cameron on Monday to discuss the script. I will update you soon after. Have a great weekend.
@Chris, with Andy's analogy, I keep thinking of Dr. Pepper. They do not take themselves too seriously, and their branding is always consistent. https://vimeo.com/search?q=Dr.%20Pepper
@Chris Gary Vee had a reel Gary Vee: The Secret to Being The Best Kept Secret https://www.pinterest.com/pin/gary-vee-the-secret-to-being-the-best-kept-secret--418694096620239955/
@Chris how is the video coming along? Any update on when I can see a draft?