Ryan (ryan@themedialab.agency)
2024-01-03 12:05:22

@Adrienne Hester, been 3 weeks, any update here?

Adrienne Hester (adrienne@brandlytics.io)
2024-01-03 12:15:03

@Ryan, No. Julie is managing this task. We have been reaching out. FYI, Michelle is on vacation again and has yet to hear back from Aaron, who should return in a week or so. As soon as we hear I will provide an update.

Ryan (ryan@themedialab.agency)
2024-01-03 12:19:26

Thank you for the update.

Adrienne Hester (adrienne@brandlytics.io)
2024-01-08 12:51:17

@Ryan

  1. I received a Google Business Profile notification for ALG that this service will no longer be supported and websites will be redirected to the business profile. Michelle is not aware of the site https://aaronlawgroup.business.site/. His current location and images are current, except the building images are from his old Downtown office. Is this something Brandlytics updates?
  2. Aaron is on vacation until mid-February - FYI @Andy Rogers Thanks.
aaronlawgroup.business.site
Ryan (ryan@themedialab.agency)
2024-01-08 14:27:12

@Adrienne Hester , we never set that up so it will just go away and point to his GMB that we do manage.

βœ… Adrienne Hester
Ryan (ryan@themedialab.agency)
2024-01-12 11:47:44

@Adrienne Hester @Andy Rogers

Dash is updated today.

βœ… Adrienne Hester
Ryan (ryan@themedialab.agency)
2024-01-12 11:53:37

@Adrienne Hester @Andy Rogers

Great week, thanks for all the support to get back into team swing of things. Grateful.

  1. ALG a. Google Maps listings for auto accident attorney is ongoing, where all leads are qualifed and counted only when a form submits, or the phone call exceeds 120 seconds in total time. b. Cost Per Lead in Vegas for a qualified MVA lead is $350, so as he gives feedback on case revenue, let us know how we would like to proceed with nearly 70% of his budget exhausted, always a good time to dive in on "next steps for next order". c. Internal only: We got zero leads from LSA in nearly 2 months for auto only, paused and rolled budget to Google. May explore Yelp Ads but will wait for your feedback.
  2. Dish a. @Adrienne Hester, if you can email Dish with Andy and ask a simple question he is used to answering, "total case revenue from digital marketing sources in 2023" so we can close out 2023 EOY. b. Next bill for March / April needs to go out February 1st @Andy Rogers @Debbie
  3. FLS a. Cook County NEC Session 2 is complete with $12 cost per lead for focus group form leads b. Toledo is live.
βœ… Adrienne Hester
Debbie (debora@shield-legal.com)
2024-01-12 11:53:41

@Debbie has joined the channel

Ryan (ryan@themedialab.agency)
2024-01-26 11:20:47

@Adrienne Hester @Andy Rogers

We have paced down ALG LV Auto Accidents attorneys Google Ads campaign to about 1 call per day as we test for higher quality. The dashboard is up to date.

Here are the 15 qualified PNC leads (we listened to them and they accept the intake). These are ONLY from the paid campaign, not his organic website leads which we can send as well.

@Andy Rogers, can you confirm if retainers signed? If not, lets discuss trialing retainer signings and selling these as contracts with Matt possibly. I know we are awaiting more learnings and improvements on ACTS trial for this SIL contract e-signs.

Ryan (ryan@themedialab.agency)
2024-01-30 09:13:34

@here, woke up with strep throat. Using sick day to recover.

βœ… Adrienne Hester
Adrienne Hester (adrienne@brandlytics.io)
2024-01-30 11:10:56

@Ryan It's going around like a wildfire. Feel better.

Debbie (debora@shield-legal.com)
2024-02-01 12:33:21

@here here is Dishowitz invoice ready to send out. let me know if it's okay to send

Ryan (ryan@themedialab.agency)
2024-02-01 12:40:01

@Debbie, approved to send. FYI @Adrienne Hester @any

πŸ‘:skin_tone_4: Debbie
Ryan (ryan@themedialab.agency)
2024-02-01 12:40:14

FYI @Andy Rogers ^^

Ryan (ryan@themedialab.agency)
2024-02-01 12:40:20

@Debbie, thank you!

πŸ‘:skin_tone_4: Debbie
Ryan (ryan@themedialab.agency)
2024-02-06 11:16:48

@Andy Rogers @Adrienne Hester, the Budget Tracker is updated for Aaron, Dishowitz and FLS current NUK-3 campaigns.

β€’ ALG is winding down his $36K budget, with about 1000 left. We have 16 qualified PNCs (meaning we listened to the calls and the ALG intake team accepted the intake). β€’ DISH is paused by request still β€’ FLS NUK-3 has 360 leads (we implemented a block list of over 4500 Cook County existing leads to improve quality and reduce duplicate submissions) and that did not impact CPL too bad, so that is a nice insight.

Ryan (ryan@themedialab.agency)
2024-02-06 11:50:14

@Adrienne Hester, let Elena know we have the page and the Zapier to HubSpot ready, awaiting the video ad.

https://focusedlitigationsolutions.com/madison-focus-group/

Focused Litigation Solutions
Est. reading time
5 minutes
Ryan (ryan@themedialab.agency)
2024-02-09 11:59:28

@Andy Rogers @Adrienne Hester for Aaron Law Group.

His $35.8K Personal Injury > MVA campaign on Google Search and Google Maps is complete and budget exhausted:

Top performing keywords, ads and devices on Google properties are below. Essentially the key insight is that 56% of his leads came from people looking for the best attorney in the Vegas greater area, on Google Maps on their Mobile Device where we used Ad Copy that mimicked the top competitors advertising in the area on Google we competitively researched.

The total raw leads we captured are 189, of those 85 were marketing qualified (non-spam, forms or calls greater than or equal to 2:00 minutes talk time. And attached are the 18 were the call was accepted at intake for PNC.

The recommendation is that Google Maps and Search greatly outperformed Google LSA due to the competition in-market in Las Vegas by other law firms. LSA produced zero leads from December 1st, where Google Maps and Search produced 85. We saw average qualified lead price at $350 to $422, where I feel we can sell him these type of leads at $350 on an going basis @Andy Rogers.

@Andy Rogers, will you get a renewal order so we can keep Lee advertising beyond Dishowitz and FLS small budgets, while we continue helping Matt keep his law firm top of mind and top of map and search for lead generation?

βœ… Adrienne Hester
Adrienne Hester (adrienne@brandlytics.io)
2024-02-13 11:37:05

@Ryan, good morning. Uzi requests reporting on traffic to the landing pages for the Broadus Foods case. Thank you!

Ryan (ryan@themedialab.agency)
2024-02-13 12:02:40

@Adrienne Hester, I'll get Korbin on that in our SEO meeting.

Ryan (ryan@themedialab.agency)
2024-02-13 12:46:44

@Adrienne Hester @Andy Rogers

Please ensure Elena is updated on the finals for NUK-3 Cook County and the latest for Tranel Madison, with just over 50% of budget spent with 33 leads, normal CPLs. @Adrienne Hester, please CC me and Andy on the emails.

βœ… Adrienne Hester
Adrienne Hester (adrienne@brandlytics.io)
2024-02-13 13:20:25

@Ryan, I will update Elena in two emails. The first will be NUK-3.

Ryan (ryan@themedialab.agency)
2024-02-13 13:42:44

Ty!

πŸ‘:skin_tone_4: Adrienne Hester
Ryan (ryan@themedialab.agency)
2024-02-21 12:01:13

@Andy Rogers @Adrienne Hester, please email Elena at FLS and let her know we completed the campaign over the weekend. Final numbers are on the BLX dashboard.

βœ… Adrienne Hester
Ryan (ryan@themedialab.agency)
2024-11-14 08:30:33

archived the channel