Kelly (kelly@brandlytics.io)
2024-01-10 11:34:31

@Julie-Margaret Johnson [@Ryan @Adrienne Hester @LaToya] Standing by for edit/revision requests. Thanks so much, @Julie-Margaret Johnson!

01-10-2024 | BLX | DLG | Web Content | Blog Post | The 5 Most Common Estate Planning Mistakes and How to Avoid Them [v1] https://docs.google.com/document/d/1lQPaYwzOskPJCeTicrJebDiW6CyNrKA82YyGSivKY3U/edit?usp=sharing

01-10-2024 | BLX | DLG | Web Content | Blog Post | The 5 Most Common Estate Planning Mistakes and How to Avoid Them [v1]
👍:skin_tone_4: LaToya
👍 Julie-Margaret Johnson
✅ Adrienne Hester
Adrienne Hester (adrienne@brandlytics.io)
2024-01-10 12:44:21

@LaToya @Kelly @Julie-Margaret Johnson Approved

🙏:skin_tone_2: Kelly
👍 Julie-Margaret Johnson
👍:skin_tone_4: LaToya
LaToya (latoya@brandlytics.io)
2024-01-10 14:03:10

@Julie-Margaret Johnson BDL's February blog post scheduled for February 5, 2024 at 8:00 am ET [@Adrienne Hester @Kelly]

💯 Kelly
👍 Julie-Margaret Johnson
👍:skin_tone_4: Adrienne Hester
Kelly (kelly@brandlytics.io)
2024-01-19 10:42:18

@Julie-Margaret Johnson @LaToya @Adrienne Hester @Ryan

Top 3 Reasons to Consider Using a Living Trust to Pass Your Inheritance to Your Family https://docs.google.com/document/d/1co_Y0sC1v3RpkfLX4RycZo4HXw3zmYcL4oTy8Ua9qQo/edit?usp=sharing

01-19-2024 | BLX | DLG | Web Content | Blog Post | Top 3 Reasons to Consider Using a Living Trust to Pass Your Inheritance to Your Family [v2]
👍 Julie-Margaret Johnson
👍:skin_tone_4: LaToya
✅ Adrienne Hester
Adrienne Hester (adrienne@brandlytics.io)
2024-01-19 15:07:41

@Kelly edits are in the doc in the drive. Once updated it is approved to drop here for @Julie-Margaret Johnson and @LaToya

👍 Julie-Margaret Johnson
💯 Kelly
👍:skin_tone_4: LaToya
Julie-Margaret Johnson (julie@shield-legal.com)
2024-01-19 16:00:07

@LaToya

Top 3 Reasons to Consider Using a Living Trust to Pass Your Inheritance to Your Family.docx
👍:skin_tone_4: LaToya
Adrienne Hester (adrienne@brandlytics.io)
2024-01-19 16:02:48

@LaToya @Julie-Margaret Johnson, disregard the approval. @Kelly, please refer back to the edit notes in the drive for the CTA at the end of the doc, thank you.

👍 Julie-Margaret Johnson
Kelly (kelly@brandlytics.io)
2024-01-19 16:04:07

I need you to repaste those for me please @Adrienne Hester. When I made the correction it erased the comment.

✅ Adrienne Hester
LaToya (latoya@brandlytics.io)
2024-01-19 16:47:28

@Kelly Open the comments at the top right on Google Docs and you will find the edits there. There are still edits that need to be addressed before I schedule the blog post. [FYI @Adrienne Hester]

Kelly (kelly@brandlytics.io)
2024-01-19 16:49:55

@LaToya That should be all.

Kelly (kelly@brandlytics.io)
2024-01-29 13:06:35

@LaToya @Julie-Margaret Johnson Here is the v2 of the last blog...I apologize if I dropped the ball on notifying...thanks to Julia for the heads-up.

https://docs.google.com/document/d/1co_Y0sC1v3RpkfLX4RycZo4HXw3zmYcL4oTy8Ua9qQo/edit?usp=drive_link

01-19-2024 | BLX | DLG | Web Content | Blog Post | Top 3 Reasons to Consider Using a Living Trust to Pass Your Inheritance to Your Family [v2]
👍 Julie-Margaret Johnson
✅ Adrienne Hester
👍:skin_tone_4: LaToya
Adrienne Hester (adrienne@brandlytics.io)
2024-01-29 13:26:09

@Kelly @LaToya @Julie-Margaret Johnson I'll review it now.

👍 Julie-Margaret Johnson
Adrienne Hester (adrienne@brandlytics.io)
2024-01-29 14:02:31

@Kelly Richardson, one minor edit in the footer CTA: "Empower your legacy with Dishowitz Law, which counsels hundreds of individuals;..." @LaToya @Julie-Margaret Johnson, change it on your end. It's approved. Thank you.

👍 Julie-Margaret Johnson
👍:skin_tone_4: LaToya
💯 Kelly
Kelly (kelly@brandlytics.io)
2024-03-05 15:43:00

@Adrienne Hester @Julie-Margaret Johnson @LaToya [@Ryan FYI] Here's v1 of the next blog post--I'll take care of any edit/revision requests first thing in the morning.

Why and How You Could Be Subjected to A Federal Estate Tax in Florida https://docs.google.com/document/d/1qtDsY3NQtzJ9ACnvIvcMPnoB3ytSUkfJEBdrl5DxZns/edit?usp=sharing

03-05-2023 | BLX | BDL | Website Copy | Primary Website | Blog Post | You Could Be Subjected to A Federal Estate Tax in Florida [v1]
👍 Julie-Margaret Johnson
✅ Adrienne Hester
🆗 LaToya
🙏:skin_tone_4: Ryan
Julie-Margaret Johnson (julie@shield-legal.com)
2024-03-05 15:43:57

@Kelly Sounds good, thanks so much!

💯 Kelly
🙏:skin_tone_4: Ryan
Adrienne Hester (adrienne@brandlytics.io)
2024-03-05 15:52:46

@Kelly, I made the edits in the document. It's approved. Thank you for getting this in; you're appreciated. FYI @Ryan @LaToya @Julie-Margaret Johnson

🆗 LaToya
👍 Julie-Margaret Johnson
🙏:skin_tone_4: Ryan
🙏:skin_tone_3: Kelly
Julie-Margaret Johnson (julie@shield-legal.com)
2024-03-20 17:50:30

@Adrienne Hester BDL content calendar was emailed today around 1:00 PM

✅ Adrienne Hester
Kelly (kelly@brandlytics.io)
2024-04-09 09:51:47

@Julie-Margaret Johnson @Adrienne Hester @LaToya [@Ryan FYI] Here's v1 of the latest blog. I'll be standing by for any edit/revision requests. Please forgive me @Julie-Margaret Johnson for the tardy submission--that's totally on me.

Protecting Your Pet's Future with an Estate Plan https://docs.google.com/document/d/1oAHuiYKdCyC5sxZj-gtc7TDgJUqyrgxMVZSUISVrCok/edit?usp=sharing

04-09-2023 | BLX | BDL | Website Copy | Primary Website | Blog Post | Protecting Your Pet's Future with an Estate Plan [v1]
🆗 LaToya
👍 Julie-Margaret Johnson
✅ Adrienne Hester
Julie-Margaret Johnson (julie@shield-legal.com)
2024-04-09 11:01:48

@Kelly do you mind adding a couple more paragraphs to this blog please.

💯 Kelly
Julie-Margaret Johnson (julie@shield-legal.com)
2024-04-09 11:04:26

Some of it seems a bit repetitive, so if you could find more stats and details on the benefits of "Protecting Your Pet's Future with an Estate Plan" that would be greatly appreciated.

💯 Kelly
Kelly (kelly@brandlytics.io)
2024-04-09 11:19:52

@Julie-Margaret Johnson Absolutely. I see the parts of the sections you're referring to. Hold on for a new version coming shortly.

👍 Julie-Margaret Johnson
Julie-Margaret Johnson (julie@shield-legal.com)
2024-04-09 11:21:57

@Kelly Per our phone conversation please add a paragraph on how The state of Florida protects pets in an estate plan, and another paragraph on what rights pets have ( ie: pets in Florida are seen as property and can't inherit homes, etc.)

💯 Kelly
Kelly (kelly@brandlytics.io)
2024-04-09 11:56:03

@Julie-Margaret Johnson @Adrienne Hester @LaToya [@Ryan FYI] Here's v2 of the blog post. [Thank you @Julie-Margaret Johnson for the feedback and direction.] Standing by for edit/revision requests.

https://docs.google.com/document/d/1No90xE7IwzMpcE-wbI_pnFs4xOdY4zBRhxFnFKAI-EM/edit?usp=sharing

04-09-2023 | BLX | BDL | Website Copy | Primary Website | Blog Post | Protecting Your Pet's Future with an Estate Plan [v2]
👍 Julie-Margaret Johnson
Adrienne Hester (adrienne@brandlytics.io)
2024-04-09 11:59:44

@Kelly I'm reviewing it now.

💯 Kelly
Adrienne Hester (adrienne@brandlytics.io)
2024-04-09 12:50:51

@Kelly, thank you for the quick huddle. I made two simple edits to the doc. Let's turn this into 3 posts to cover (May/ June/ July). Keep it short-form storytelling (800-600 words) to bring people back to the website for more information, or they will pick up the phone and call the office to learn more, which is the goal. Drop them here, and I will review them. Thank you. FYI @Ryan

💯 Kelly
Adrienne Hester (adrienne@brandlytics.io)
2024-04-11 13:07:21

@Kelly, I made slight edits. Thank you for being flexible, @Julie-Margaret Johnson. These pages have been approved for sending to the client. @LaToya, don't schedule until we get feedback.

🙏:skin_tone_3: Kelly
👍:skin_tone_4: LaToya
Kelly (kelly@brandlytics.io)
2024-04-11 13:08:40

*Thread Reply:* You make it easy for me, @Adrienne Hester...thank you for your feedback and guidance.

🫶:skin_tone_4: Adrienne Hester
Julie-Margaret Johnson (julie@shield-legal.com)
2024-04-11 13:14:25

@Adrienne Hester just for clarification, am I reformatting these in a word doc before sending this over to Dishowitz?

Julie-Margaret Johnson (julie@shield-legal.com)
2024-04-11 13:18:17

@Adrienne Hester

May Dishowitz Blog.docx
Adrienne Hester (adrienne@brandlytics.io)
2024-04-11 13:27:37

@Julie-Margaret Johnson, yes to all three versions like before. For this one, tighten the formatting by reducing the size of the images, adding 2 columns for the state bullet points for an easier read, enlarging the main logo, and add the Brandlytics logo. I've attached a PDF.

The 5 Most Common Estate Planning Mistakes and How to Avoid Them.pdf
👍 Julie-Margaret Johnson
Julie-Margaret Johnson (julie@shield-legal.com)
2024-04-11 15:27:59

@Adrienne Hester

May Dishowitz Blog.docx
Adrienne Hester (adrienne@brandlytics.io)
2024-04-11 16:06:02

@Julie-Margaret Johnson decrease the size of the images more.

2024-04-11_14-05-31.png
👍 Julie-Margaret Johnson
Julie-Margaret Johnson (julie@shield-legal.com)
2024-04-11 16:20:15

@Adrienne Hester

June Dishowitz Blog.docx
May Dishowitz Blog.docx
Adrienne Hester (adrienne@brandlytics.io)
2024-04-11 16:23:39

@Julie-Margaret Johnson May and June are fine.

👍 Julie-Margaret Johnson
Julie-Margaret Johnson (julie@shield-legal.com)
2024-04-11 16:43:05

@Adrienne Hester

July Dishowitz Blog.docx
Adrienne Hester (adrienne@brandlytics.io)
2024-04-11 16:55:16

@Julie-Margaret Johnson fix the spacing on the first three numbered points.

Julie-Margaret Johnson (julie@shield-legal.com)
2024-04-11 16:57:51

@Adrienne Hester Can you elaborate on this, on my end all the points are aligned correctly..

✅ Adrienne Hester
Adrienne Hester (adrienne@brandlytics.io)
2024-04-11 16:59:19

@Julie-Margaret Johnson

2024-04-11_14-59-00.png
👍 Julie-Margaret Johnson
Julie-Margaret Johnson (julie@shield-legal.com)
2024-04-11 17:05:52

@Adrienne Hester

July Dishowitz Blog.docx
Adrienne Hester (adrienne@brandlytics.io)
2024-04-11 17:15:18

@Julie-Margaret Johnson it's good.

👍 Julie-Margaret Johnson
Julie-Margaret Johnson (julie@shield-legal.com)
2024-04-12 17:33:31

@Adrienne Hester FYI for the yearbook ad for Dishowitz Per our phone conversation, we've established the following: • The deadline for the yearbook ad is May 8th, 2024. • The social media asset that we are re-purposing is the "Probate" ad from April. • We will be subbing out the probate photo with a photo of Ben with the kids in front of the school and you will be emailing that over to me. • We'll be centering the text on the lower half of the ad and making it bigger so it reads "Trusted & Results-Focused Estate Planning Attorneys". • The text on the top half of the ad will read "Congratulations on a great school year". • We'll also be removing the cut-out of Ben from the ad.

✅ Adrienne Hester
Julie-Margaret Johnson (julie@shield-legal.com)
2024-04-30 11:58:54

@Adrienne Hester Dishowitz social content has been scheduled for May, and I sent 3 Mock-ups to amy yesterday for the yearbook ad.

✅ Adrienne Hester
Ryan (ryan@themedialab.agency)
2024-05-16 10:28:57

@Adrienne Hester , can you please call Ben and get his credit card and send to me and Brian Theissen. Brian could not locate it from Altonese’s account, so we just needed to charge the latest invoice.

Julie-Margaret Johnson (julie@shield-legal.com)
2024-05-30 12:54:03

@Adrienne Hester Dishowitz June content is scheduled.

✅ Adrienne Hester
Julie-Margaret Johnson (julie@shield-legal.com)
2024-06-12 13:27:13

@Adrienne Hester Please see the July social strategy for Dishowitz attached below.

July 2024 Dishowitz Social Strategy.docx
✅ Adrienne Hester
Adrienne Hester (adrienne@brandlytics.io)
2024-06-12 14:00:28

@Julie-Margaret Johnson send it.

👍 Julie-Margaret Johnson
Kelly (kelly@brandlytics.io)
2024-07-11 12:49:34

@Julie-Margaret Johnson Here are the first two articles you asked for, JMJ--I thought Thursday might give us some more cushion. I'll be standing by for edit/revision requests. Thanks so much.

Comprehensive Estate Planning for Small Business Owners https://docs.google.com/document/d/1P4V856uRJ0AF4nkvLLSoxSmW3N_9IoYUnVCPhqZfumM/edit?usp=drive_link

How And Why You Should Include Digital Assets In Your Estate Plan https://docs.google.com/document/d/1v_gIrHN3-UuieXI2JOikMmbB8ruDkz3iCFyhCHP80og/edit?usp=drive_link

07-11-2024 | BLX | DLG | Website Copy | Blog Post | How And Why You Should Include Digital Assets In Your Estate Plan [v1]
07-11-2024 | BLX | DLG | Website Copy | Blog Post | Comprehensive Estate Planning for Small Business Owners [v1]
👍 Julie-Margaret Johnson
Julie-Margaret Johnson (julie@shield-legal.com)
2024-07-11 12:57:28

@Kelly Thanks so much. I'll get going on these.

🙏:skin_tone_3: Kelly
Adrienne Hester (adrienne@brandlytics.io)
2024-07-11 13:01:32

@Adrienne Hester has left the channel

LaToya (latoya@brandlytics.io)
2024-07-29 13:40:21

@Melanie Macias

Melanie Macias (mmacias@shield-legal.com)
2024-07-29 13:40:22

@Melanie Macias has joined the channel

LaToya (latoya@brandlytics.io)
2024-07-29 13:40:27

@Adrienne Hester

Adrienne Hester (adrienne@brandlytics.io)
2024-07-29 13:40:28

@Adrienne Hester has joined the channel

Ryan (ryan@themedialab.agency)
2024-10-30 13:19:20

@Lee Zafra, please pause Dish until after the election. Do Not Go Live 🔴 until I give you the green light.

✅ Lee Zafra
Ryan (ryan@themedialab.agency)
2024-10-30 13:19:34

*Thread Reply:* FYI @Adrienne Hester

Lee Zafra (lee@brandlytics.io)
2024-10-30 13:19:27

@Lee Zafra has joined the channel

Ryan (ryan@themedialab.agency)
2024-11-11 08:25:11

@Lee Zafra, I have gone live with Dish and raised his budget to $1532 per week for 5 leads.

👍:skin_tone_3: Lee Zafra
Adrienne Hester (adrienne@brandlytics.io)
2024-11-22 11:59:48

@Ryan @Lee Zafra Ben and Amy are out of the office until December 2 for the holiday. Has he stated he want his ads paused?

Ryan (ryan@themedialab.agency)
2024-11-22 12:27:49

I haven’t seen a request yet. Should we pause?

Adrienne Hester (adrienne@brandlytics.io)
2024-11-22 15:39:13

We did for every holiday last year @Ryan the dates from last year are in the media buying channel.

Julie-Margaret Johnson (julie@shield-legal.com)
2024-12-10 17:11:56

@Julie-Margaret Johnson has left the channel

Jennifer Durnell (jdurnell@shield-legal.com)
2024-12-10 17:12:03

@Jennifer Durnell has joined the channel

Melanie Macias (mmacias@shield-legal.com)
2024-12-10 17:14:30

Hi @Kelly - I had a request come in from Amy Dishowitz requesting updates to the Personal Injury Page (https://dishowitzlaw.com/personal-injury/).

  1. Nursing home abuse and medical malpractice should be removed
  2. Add to the page: work accidents, product liability, assault and battery, and wrongful death.
💯 Kelly
Kelly (kelly@brandlytics.io)
2024-12-11 16:36:41

*Thread Reply:* Hey, @Melanie Macias, I revised the entire page so that the word counts were equal and everything looked sharp.

Let me know if you have any edit/revision requests. Thanks so much

Personal Injury https://docs.google.com/document/d/1gyMlyPfgaOpYdw2zgwT-mUGOpFr5JUVZCXvlRXdv_yA/edit?usp=sharing

12-11-2024 | BLX | DLG | Primary Website | Practice Page | Personal Injury [v1]
Melanie Macias (mmacias@shield-legal.com)
2024-12-12 10:55:44

*Thread Reply:* Hi @Kelly - Yes, this looks great and Amy approved copy changes. Please move froward with updating the page. Thank you so much!

Kelly (kelly@brandlytics.io)
2024-12-12 10:56:39

*Thread Reply:* @Melanie Macias Word up

❤️ Melanie Macias
Kelly (kelly@brandlytics.io)
2024-12-12 11:29:27

*Thread Reply:* @Melanie Macias (@Ryan FYI] Page update complete and ready for review.

https://dishowitzlaw.com/personal-injury/

🙏 Melanie Macias
Ryan (ryan@themedialab.agency)
2025-01-10 13:09:00

@Lee Zafra , @Malissa ,

Ryan (ryan@themedialab.agency)
2025-01-10 13:09:24

1400 more for Dishowitz for Jan and February

✅ Lee Zafra
Lee Zafra (lee@brandlytics.io)
2025-01-16 13:03:24

*Thread Reply:* @Ryan the budget on sheet are already expended

🚀 Ryan
Ryan (ryan@themedialab.agency)
2025-01-23 07:37:08
File
Lee Zafra (lee@brandlytics.io)
2025-01-23 08:55:20

*Thread Reply:* Ads turned off ✔️

🙏:skin_tone_4: Ryan
Lee Zafra (lee@brandlytics.io)
2025-02-03 10:23:43

Dishowitz LSA has resumed ✅

Ryan (ryan@themedialab.agency)
2025-02-03 10:24:23

Ty

🙏:skin_tone_3: Lee Zafra
LaToya (latoya@brandlytics.io)
2025-02-25 10:53:56

@LaToya has left the channel

Andy Rogers (andy@shield-legal.com)
2025-07-15 12:01:28

@Andy Rogers has left the channel