Yan Ashrapov (yashrapov@shield-legal.com)
2025-01-09 11:47:03

Hey @Nicholas McFadden . Thank you for joining the call today. Here's the video recording just in case

video1946676914.mp4
🙏 Nicholas McFadden
Yan Ashrapov (yashrapov@shield-legal.com)
2025-01-27 11:43:28

Hey @Nicholas McFadden Hope you had a great weekend! Reaching out to find out if we are moving along with the CRM events implementation. Please DM me if you need anything from my side on this

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-01-27 12:26:21

Hey @Yan Ashrapov I have been juggling some Flatirons stuff and out sick. I was thinking we need to have a call to discuss all of the events we were going to map. I will be looking into Law Rulers new Webhook features and see if we can use that or if we will need to build it out via email automation

✅ Yan Ashrapov
Yan Ashrapov (yashrapov@shield-legal.com)
2025-01-27 12:53:23

@Nicholas McFadden are you free tomorrow at 9am pacific?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-01-27 12:57:39

Or do you mean a call with TikTok?

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-01-27 13:18:04

I meant with you

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-01-27 13:18:20

Yes that works for me

Yan Ashrapov (yashrapov@shield-legal.com)
2025-01-27 13:22:58

Got it. Scheduled

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-01-28 10:06:49

@Yan Ashrapov hey sorry I had something come up. Could we move this to tomorrow (Wed 9am)?

👍:skin_tone_4: Yan Ashrapov
Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-01-28 10:18:24

Thanks 🙏:skintone2:

Yan Ashrapov (yashrapov@shield-legal.com)
2025-01-29 10:37:22

Good morning @Nicholas McFadden Hope you're feeling better! Just an update that Cameron requested to join the call so we can troubleshoot this more effectively as this will be a priority project going forward. So if you have any other questions regarding this, please mention them on call

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-01-29 10:38:56

Sounds good 👍:skintone3:

👍:skin_tone_4: Yan Ashrapov
Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-01-31 12:21:25

Are we generating the leads via the Tiktok form or the Web Form?

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-01-31 12:21:53
image.png
Yan Ashrapov (yashrapov@shield-legal.com)
2025-01-31 12:24:05

tiktok form for all ad accounts except Hair relaxers

🙏 Nicholas McFadden
Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-01-31 15:13:18

oh ok that is good to know, thank you. We will have to make a different version for the Web form then. Reason I ask is I wanted understand what I have to pass back.

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-01-31 15:17:32

I need to figure out how to get the the Tiktok lead ID to Leadspedia and then to Law Ruler so I can post back these events to the right lead. Currently only the Leadspedia IDs are being passed to Law Ruler so if I can include the Tiktok ID I can start to get this all working. We are going to use the Law Ruler webhooks but will have to set up a Docker container in between LR and Tiktok due to the fact the webhook sends form data and not just JSON. The function will have to convert the info and hard code in some values.

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-01-31 15:19:30

Was going to reach out to Mark Hines to get this added to Leadspedia unless you have insight/ability into getting this over to Law Ruler?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-01-31 15:21:49

@Nicholas McFadden got it. Feel free to post a summary of this on our channel with TikTok. That way we can align with them where we at the process and possibly ask for their guidance in this. Also, feel free to reach out to whomever you need for us to move along with the process as this is a high priority project.

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-01-31 15:22:22

Do you have any insight into what is being sent from Tiktok to Leadspedia?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-01-31 15:24:10

@Nicholas McFadden if it was not written on the PDF file, then must definitely not. But that's why we have the direct channel with them, to troubleshoot these questions if we don't have the answer from within our team

👍 Nicholas McFadden
Yan Ashrapov (yashrapov@shield-legal.com)
2025-02-18 10:17:59

@Nicholas McFadden Good morning. Hope you had a safe and quiet flight. Do you think we can finalize all CRM implementation this week?

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-02-18 14:34:31

I believe we can if we get successful tests.

👍:skin_tone_4: Yan Ashrapov
Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-03-17 11:05:47

@Yan Ashrapov what is the process you guys are looking to do with Nitido? Fabian is wondering how to send/receive the events. Are you guys looking to send them a subset of events from specific leads in Law Ruler and they then post to TikTok or are they looking to post new leads to Leadspedia/Law Ruler and then we send to TikTok or are they making their own calls to clients and needing to map their events to the same as ours?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-03-17 11:07:04

@Nicholas McFadden Looking to do the same exact process as was done with TikTok. The premise is that Meta has the same set-up. That we need to figure out with Nitido...

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-03-17 11:07:51

but how does Nitido fit into this? We are sending all the events to TikTok

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-03-17 11:08:05

I don't know who Nitido is/does for us

Yan Ashrapov (yashrapov@shield-legal.com)
2025-03-17 11:09:54

Nitido is an agency (contractors) that help us to run Facebook campaigns in larger scale and has the connections with the Meta team to facilitate our product and technical requests

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-03-17 11:12:04

Then are we sending them the Law Ruler events for them to analyze? I am just confused on what we need to connect

Yan Ashrapov (yashrapov@shield-legal.com)
2025-03-17 11:14:27

We don't need to connect anything right at the moment. We just need to provide them the answers to the technical questions that they asked via email and then we will see what are our next steps are

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-03-17 11:15:55

I am trying to answer his requests but he is asking about how to connect or get the events

Yan Ashrapov (yashrapov@shield-legal.com)
2025-03-17 11:16:32

Got it. Then let's set a a call with them to make this easier

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-03-17 11:17:06

Ok sounds good. I will request one

🙏:skin_tone_4: Yan Ashrapov
Yan Ashrapov (yashrapov@shield-legal.com)
2025-03-17 11:18:02

Awesome. Thank you for reaching out. The aim is to makes things as clear as possible moving forward. Appreciate it!

👍 Nicholas McFadden
Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-10 14:36:31

Hey I’ll neee you to get those IDs for me from the Nítido thread. Also, the MBs will have to add those other fields to the form if we want to pass them. It is optional but if we can then think we should. Once this is complete we can test again

Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-10 14:37:55

@Nicholas McFadden can you be more specific? what do you mean get those IDs?

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-10 14:39:30

Fabián mentioned a Business manager ID and a Dataset ID. Then other fields to add were IP Address and Browser ID

Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-10 14:41:46

@Nicholas McFadden we will need to bring Ryan to the fold regarding this. You can message him and cc me as well. I don't have that data or non-direct access to it.

Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-10 14:45:50

@Nicholas McFadden this is what Ryan shared from an other thread Hope it helps.

Shield Legal Ad Accounts
Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-10 14:45:55

@Nicholas McFadden this is what Ryan shared from an other thread Hope it helps.

Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-10 15:01:21

@Nicholas McFadden just read the email thread. Bear with me, I'll get this sorted

Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-10 15:06:08

you need dataset ID and business center ID for all of our Meta accounts for this? meaning just just the one we run and not Nitido?

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-10 16:17:14

We will need it for all the accounts/campaigns we want to post back to Meta. However, I feel like if it was ones they control then they would have given those to us.

👍:skin_tone_4: Yan Ashrapov
Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-11 10:38:17

Good morning @Nicholas McFadden Here are the relevant Meta accounts from the MBs

Meta Accounts Updated
Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-11 10:38:27

Good morning @Nicholas McFadden Here are the relevant Meta accounts from the MBs

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-16 15:58:17

Hey I have some questions for you regarding the file you put together

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-16 15:59:00

Do you know if we can map those values to their respective S1 or Alt ID that is sent to Law Ruler from Leadspedia?

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-16 16:00:54

We will need to have a way for Nitido to map these values when pushing back to Meta. However, none of those values you provided get passed but I am hoping we can map the S1 to each account so that Nitido can make the relation. If this isn't making sense we can hop on a call to discuss in more detail

Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-16 16:25:11

@Nicholas McFaddenSure, let’s set up a call. 9am pacific tomorrow ?

👍 Nicholas McFadden
Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-16 16:37:20

please send me an invite if available

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-17 10:58:04

Hey give me 5min

👍:skin_tone_4: Yan Ashrapov
Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-17 11:09:19

Im on now

Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-17 11:30:28

https://ads.tiktok.com/i18n/dashboard?aadvid=7445359096133419025 CP-ShieldLegal-NSCup Ad account ID: 7445359096133419025 @Nicholas McFadden just gave you access Let me know how it goes or if you need anything else 🙏:skintone4:

👍 Nicholas McFadden
Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-21 17:22:41

@Yan Ashrapov we are having some issues with leads not having an S1 tag. An example is I843BOJH in Leadspedia or 710909 in Law Ruler. My understanding is this has been addressed with the MBs in the past but we need them to fix these and stay consistent if we are going to rely on this for financials. Could you work with the MBs on this?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-22 11:15:03

@Nicholas McFadden Is this a general issue with multiple MBs? I see that Dwight sent a message regarding this to Maximus on the form-integrations channel

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-22 11:25:06

I think Maximus is the main culprit but sends in the most too. I spoke with Cam and he said there were some issues with some of the Google related ones so that is why there isn't an S1 but there are still issues at times.

Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-22 11:29:16

Only If it’s Meta or TikTok then it’s concerning the MBs. For Google it’s a separate issue. So essentially you want them to make sure that S1 setup is complete?

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-22 11:39:48

Yes that is extremely important not only for the business but my understanding is they won't get credit for the conversion if they don't have it.

👌:skin_tone_4: Yan Ashrapov
Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-22 11:51:50

Hey @Nicholas McFadden regarding the call with TikTok. Let's not overshare regarding the fact we want to test the CRM conversion on the noodle cup ad account please. The reason being that I want them to incentivize us finically to test this, as we didn't get even one contract with the test campaign. OK?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-22 11:52:30

Hey @Nicholas McFadden regarding the call with TikTok. Let's not overshare regarding the fact we want to test the CRM conversion on the noodle cup ad account please. The reason being that I want them to incentivize us finically to test this, as we didn't get even one contract with the test campaign. OK?

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-22 11:55:04

Ok sounds good

🙏:skin_tone_4: Yan Ashrapov
Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-22 11:55:08

No prob

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-22 11:55:25

🤐

👌:skin_tone_4: Yan Ashrapov
Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-22 22:02:47

Hey @Nicholas McFadden are you on call?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-22 22:05:05

please join as soon as possible @Nicholas McFadden

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-22 23:30:27

Thoughts on the meeting?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-22 23:42:05

@Nicholas McFadden as long as their committed to this as much as we are, we’re good. Running it with the noodle soup cup campaign should have higher chance for results, no doubt.

👍 Nicholas McFadden
Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-22 23:42:26

Thanks for joining this late by the way

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-22 23:46:55

Ya should be a higher traffic case for sure. I agree that hopefully they are really digging into and understanding how their algo works because they really have to guide us. I am happy to do/send what ever will help but we are kinda shooting in the dark.

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-22 23:48:20

Oh and of course happy to be a part and help where I can. Thank you too for always helping out/responding despite your time zone difference!

🙏:skin_tone_4: Yan Ashrapov
Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-24 18:11:25

Hey do you know where to get the Access Token that Fabian and Ramon ee talking about? Ny understanding from what he is saying that we will have to hard code all of these into the Zapier form integration, create a new field(s) in Law Ruler, pass that info so Nítido can know what to map/pass back.

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-25 18:25:52

@Yan Ashrapov I’ll need to set a meeting to go over the meta stuff with you

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-25 18:26:11

I’ve ran around internally and have some questions both for you and Nitido

Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-26 02:00:12

@Nicholas McFadden Sure. We will set up something after the weekend

👍 Nicholas McFadden
Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-28 13:03:35

Hey when will you be available? Also, if you can generate the access tokens and just add them to the google sheet that would be good. I am working on how to hardcode and pass through these IDs to Leadspedia and Law Ruler.

👍:skin_tone_4: Yan Ashrapov
Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-30 15:41:24

Hey could you grant access to the zapier accounts that are on that sheet for analytics@shield-legal.com? Dwight needs the access to hard-code in the IDs to pass to LP.

Yan Ashrapov (yashrapov@shield-legal.com)
2025-04-30 15:49:01

@Nicholas McFadden you mean the meta ad accounts?

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-04-30 15:58:08

You know how when we have a new integration setup the MBs setup their portion and give access so we can complete the integration? We will need access so we can add all those IDs to the respective integration as a hard-coded field. That way every lead will have the appropriate ID for Nitido to pass back.

Yan Ashrapov (yashrapov@shield-legal.com)
2025-05-01 10:02:33

@Nicholas McFadden joining?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-05-27 10:24:09

Good morning @Nicholas McFadden Hope you've been great! Wanted to ask regarding the CRM vent optimization progress done with Meta. How's the Nitido team? getting any traction?

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-05-28 12:01:33

There was some miscommunication but we are making some progress. We had some LP issues that should be resolved now. I am going to try to get them to send a test today

👍:skin_tone_4: Yan Ashrapov
Yan Ashrapov (yashrapov@shield-legal.com)
2025-05-28 12:08:13

@Nicholas McFadden awesome. We probably will get extra support from Meta directly as well. Talked to them today and you should get cc'd with the info very soon

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-05-28 12:19:55

Hey we are looking to test NSCup right? Cam mentioned something about NEC?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-05-28 12:24:25

Nothing about NEC yet. NSCup is right. This way we can compare conversion% to contract. Not exactly apples to apples but that will do for now

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-05-28 12:31:34

Ok was just checking

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-05-28 17:19:15

Also there was a misunderstanding with Nitido but I think we have ironed it out Hoping we can do a test this week.

👍:skin_tone_4: Yan Ashrapov
Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-02 10:33:44

Hey @Nicholas McFadden Hope you had a nice weekend! Let me know where we at with TikTok and Meta with the CRM when you can. Adding you to the email thread with Meta as discussed

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-03 00:20:17

Thank you

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-03 00:21:15

Sorry been dealing with a lot of fires and specifically issues with LP and LR not sending everything (we are still dealing with this)

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-03 00:22:18

I sent Nitido the instructions to post a test into LP. Hoping they test tomorrow and we can move onto building the the CRM events

Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-03 11:17:01

@Nicholas McFadden awesome. Thank you. Regarding TikTok, are we suppose to create the funnel before starting any campaigns? I want Caleb to run some initial traffic to to test all the DFO events before our actual test and I see we only have 2 testing events and not the entire funnel as we had with Depo.

Screenshot 2025-06-03 at 18.03.29.png
Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-09 16:06:54

@Yan Ashrapov I need the Pixel ID for this Meta integration Currently, we can retrieve: Ad ID, Lead ID, Campaign ID, Adgroup ID, and Page ID. I am going to try to have a meeting with the Italian Meta team tomorrow morning but wanted to ask you first. Also, like we did with Nitido we would need to generate an access token for each instance that we will have to map to before sending back the LR CRM data.

Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-10 00:28:23

@Nicholas McFadden all the Pixel ID info is in the sheet I've shared before. No changes Please ask Meta team if we need to generate the access tokens again or the old ones are good

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-10 09:08:47

Does that sheet have all of the pixels we want to use? Which campaigns do they go to? For example there is a Nitido Caleb one but no other details. How do I know which to link to in Leadspedia?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-10 09:11:07

@Nicholas McFadden I won’t have this info for the call. Only later on today

Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-10 09:16:32

For now, we will only test it with one tort either way. I’ll get you the that tort’s credentials asap. For the rest it will be available later on today or tomorrow

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-10 11:43:20

We will need a way to tell which "pixel" goes to which campaign so that we can map the right access token. If we currently have multiple different campaigns on an ad account I will need to know how to designate. As far as a test campaign, I was thinking soups to compare to TikTok performance and we are getting good volume on it but I don't know how long they intend to run it

Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-10 11:51:24

@Nicholas McFadden after the team will update the form we will be a lot more informed and make the right decision here regarding the testing campaign. Meta has its on variables to consider as you saw on-call. I’ll keep you posted 👌:skintone4:

Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-10 11:52:30

@Nicholas McFadden after the team will update the form we will be a lot more informed and make the right decision here regarding the testing campaign. Meta has its on variables to consider as you saw on-call. I’ll keep you posted 👌:skintone4:

Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-12 13:56:36

@Nicholas McFadden Cam want's a follow-up call regarding our dependency on the pixel here. Hopefully an engineer on their side can elaborate on this. The big picture here is that we are trying to understand if for the long run we will need to shift all accounts to have a single pixel and a single tort to have a bottom funnel event campaign. We can also discuss choosing a tort for the test at the same call. For TikTok, we have policy/risk issues with all of all of our accounts as of late last week. Long story short, after a lot of deliberation with Cam and TikTok we will need to choose another tort than NSCup to proceed or we will potentially risk our accounts to be suspended

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-12 22:54:26

Ok when do you guys want to do it?

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-12 22:55:46

Ya I’ll need a way to tie the lead to the pixel to post back and mapping to the access token etc.

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-12 22:56:01

Let’s see what they have to say

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-12 22:56:33

Do you want me to turn of the soup campaign?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-13 02:10:02

@Nicholas McFadden keep it on. I don't think it hurts us if it's still active. Maybe we will come back to it in the future when the policy terms will be more lenient

👍 Nicholas McFadden
Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-16 10:17:00

Hi @Nicholas McFadden good morning Hope you had a restful weekend! Do you think it's possible to create the same set-up that we had for depo and NSCup for several more accounts this week?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-16 10:17:27

Hi @Nicholas McFadden good morning Hope you had a restful weekend! Do you think it's possible to create the same set-up that we had for depo and NSCup for several more accounts this week?

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-16 11:31:11

Yes let me know which ones

Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-16 11:36:44

ML-ShieldLegal-NEC ID: 7354452441636683777

ML-ShieldLegal-Hair ID: 7322218804480737281

JA-ShieldLegal-BardPowerport ID: 7303917418450141185

JA-ShieldLegal-TVM ID: 7491717687781998609

Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-16 11:37:41

@Nicholas McFadden access updated as well

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-16 11:38:42

Ok thank you

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-16 11:45:22

Are these campaigns already setup and going to Leadspedia?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-16 11:55:48

they are live campaigns if that's what's you mean

👍 Nicholas McFadden
Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-16 11:58:32

except JA-ShieldLegal-BardPowerport for now

Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-16 12:01:27

btw, did we solve the whole data integration issue between platforms here? can we use FB data for TikTok conversions ? I think it would be crucial going forward

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-16 12:04:54

Our legal counsel wants to talk with their council. They believe there could be liability. I am still waiting on them ti schedule a meeting

👍:skin_tone_4: Yan Ashrapov
Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-16 12:05:00

Our legal counsel wants to talk with their council. They believe there could be liability. I am still waiting on them ti schedule a meeting

Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-16 12:07:22

@Nicholas McFadden we are waiting on TikTok ?

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-16 12:12:32

Yes

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-17 18:24:57

BardPowerport and TVM have been set up

🙏:skin_tone_4: Yan Ashrapov
Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-19 13:13:15

*Thread Reply:* @Nicholas McFadden Just confirming. Should we have the actual events set up? like in the screenshot

Screenshot 2025-06-19 at 21.12.53.png
Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-19 13:43:35

*Thread Reply:* Yes, I know it took some time for that to populate originally. Just need to mirror the first one

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-19 13:43:40

*Thread Reply:* I will do that today

🙏:skin_tone_4: Yan Ashrapov
Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-17 18:26:41

Is there a possibility of getting Dwight credentials to help set things up? I will be going on vacation at the beginning of July and he can handle the setups when I am gone. I have already walked him through what he needs to do and I was going to have him test setting up Hair Relaxer and NEC this week

Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-18 03:10:16

*Thread Reply:* @Nicholas McFadden done. He should have access to all relevant ad accounts. Business center invitation Email was sent to dwight@shield-legal.com

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-18 13:21:35

*Thread Reply:* Awesome thank you!

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-18 13:21:55

*Thread Reply:* Should have the NEC and Hair Relaxer up and running today

Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-18 13:24:29

*Thread Reply:* @Nicholas McFadden let’s roll back NEC please. There are special circumstances that were brought up via the TikTok slack channel

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-18 19:14:50

*Thread Reply:* Ok sounds good we wont setup NEC. Dwight was able to setup Hair Relaxer

👍:skin_tone_4: Yan Ashrapov
Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-17 18:27:53

I would let him just use my creds but it often sends an email as a two-factor auth. That way in case I am not immediately available to send it to him it isn't a problem

✅ Yan Ashrapov
Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-25 08:06:27

Hey @Nicholas McFadden can we please add ML-ShieldLegal-NEC2 ID: 7517249609127739399 as one of our accounts to set-up please. It replaced our NEC account which we closed. Thank you

Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-25 08:07:44

You and Dwight should have complete access there.

Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-26 11:38:16

Hey @Nicholas McFadden Is there any chance that we can get this up by tomorrow at the latest ?

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-26 11:38:50

Hey yes we can get it done today.

🙌:skin_tone_4: Yan Ashrapov
Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-26 11:39:21

Awesome. Thank you

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-26 11:40:10

I am going to create a DM with you, Dwight, and I

👍:skin_tone_4: Yan Ashrapov
Yan Ashrapov (yashrapov@shield-legal.com)
2025-07-30 09:14:00

Hey @Nicholas McFadden hope you had a great time abroad! Good news! we got the green light to incorporate PII from Meta into our TikTok campaigns. Can we sync on next steps?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-04 09:27:33

Hey @Nicholas McFadden good morning! When we are referring to fields we refer to email, name, etc. ?

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-04 09:32:00

Yes what other data points are you looking to pass?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-04 09:32:31

Those are the main ones. Any other data you suggest?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-04 09:33:22

we are covered legally with our disclaimers, so we're good with pretty much any data we hold

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-04 11:52:37

Ok well we can just pass the same basic info as currently

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-04 11:52:47

If there is anything else just let me know

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-14 10:46:17

Hey @Nicholas McFadden regarding NEC; we really need this sorted out. We're spending a lot with this tort on TikTok and all the learning is going to waste. Please let me know how we can get this back operational as soon as possible

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-14 10:47:55

I will speak with Dwight today. I have had to let him manage this while I am working on SL Financials

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-14 10:48:21

Awesome. Appreciate it

👍 Nicholas McFadden
Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-21 11:34:59

Good morning @Nicholas McFadden when are you available for a video call today?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-21 13:43:04

@Nicholas McFadden Can you please give me an update regarding the call with Nitido? I just want to make sure we're all on the same page

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-26 12:00:20

*Thread Reply:* This is an old message. All good

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-26 11:59:46

I wasn't on the call with them

👍:skin_tone_4: Yan Ashrapov
Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-26 11:59:56

@Nicholas McFadden can we please turn on Chowchilla Womens Prison Abuse - ACTS - AWD - Shield Legal ?

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-26 12:02:08

Yes, I thought Dwight set it up yesterday but I will check

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-26 12:02:39

Talked with Dwight and he said to ask you, as he added the campaign

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-26 12:03:06

Ok I will confirm it's setup and working

👌:skin_tone_4: Yan Ashrapov
Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-26 12:04:12

its under the ML-Chow correct?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-26 12:04:40

Yes

👍 Nicholas McFadden
Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-26 12:06:26

The following campaigns were added: Chowchilla Womens Prison Abuse - ACTS/AWD (TIP) - Contract Chowchilla Womens Prison Abuse - ACTS 2 (TIP) - Contract Chowchilla Womens Prison Abuse - Meadow/SGGH 2 (TIP) - Contract Chowchilla Womens Prison Abuse - Aaron/SGGH/Meadow (TIP) - Contract

I just need the one above and that’s it

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-26 12:10:05

So you only want traffic from Chowchilla Womens Prison Abuse - ACTS - AWD - Shield Legal

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-26 12:10:10

not the others?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-26 12:10:23

All campaigns mentioned please

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-26 12:11:12

All of these: Chowchilla Womens Prison Abuse - ACTS - AWD - Shield Legal Chowchilla Womens Prison Abuse - ACTS/AWD (TIP) - Contract Chowchilla Womens Prison Abuse - ACTS 2 (TIP) - Contract Chowchilla Womens Prison Abuse - Meadow/SGGH 2 (TIP) - Contract Chowchilla Womens Prison Abuse - Aaron/SGGH/Meadow (TIP) - Contract

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-26 12:11:55

Yes

👍 Nicholas McFadden
Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-26 12:16:30

Wait these aren't the Lawruler campaign names?

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-26 12:16:36

this is the LP contract?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-26 12:18:20

Should be the lawruler campaign. Can you sync with Dwight regarding this?

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-26 12:18:50

I will

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-26 12:19:56

We still not getting any events in, so I think the reason is that campaign offline. Same issue we had with NEC

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-26 12:20:06

but these are not Lawruler names: Chowchilla Womens Prison Abuse - ACTS/AWD (TIP) - Contract Chowchilla Womens Prison Abuse - ACTS 2 (TIP) - Contract Chowchilla Womens Prison Abuse - Meadow/SGGH 2 (TIP) - Contract Chowchilla Womens Prison Abuse - Aaron/SGGH/Meadow (TIP) - Contract

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-26 12:20:34

This is just what Dwight shared and said that is connected

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-26 12:20:39

I will determine which casetypes go to these contracts

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-26 12:20:49

Awesome. Thank you

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-26 12:21:09

We need this up as soon as possible as a lot of spend came to this tort

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-26 12:22:15

I am setting it up right now

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-26 12:23:29

Great. I’ll monitor it on the TikTok ads manager

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-26 12:32:26

"Chowchilla Womens Prison Abuse - ACTS - AWD - Shield Legal", "Chowchilla Womens Prison Abuse 2 - ACTS - ACTS - Shield Legal", "Chowchilla Womens Prison Abuse 2 - SGGH - Meadow - Shield Legal", "Chowchilla Womens Prison Abuse - Aaron - SGGH - Meadow - Shield Legal"

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-26 12:32:36

These are the 4 LR casetype names

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-26 12:33:17

Understood. Everything should be turned on

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-26 12:40:43

All 4 have been tested and live now

👍:skin_tone_4: Yan Ashrapov