Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-26 19:59:12

@Nicholas McFadden has joined the channel

Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-26 19:59:21

@Yan Ashrapov has joined the channel

Dwight Thomas (dwight@shield-legal.com)
2025-06-26 19:59:21

@Dwight Thomas has joined the channel

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-26 19:59:45

Created this channel for all future requests

Yan Ashrapov (yashrapov@shield-legal.com)
2025-06-27 06:53:56

Hey @Nicholas McFadden @Dwight Thomas I think we can assign the events for bard already. Please let me know when done. Thank you

Screenshot 2025-06-27 at 14.52.01.png
👍:skin_tone_5: Dwight Thomas
Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-06-27 11:24:47

All are updated now

✅ Yan Ashrapov
Yan Ashrapov (yashrapov@shield-legal.com)
2025-07-09 09:52:08

@channel good morning Can we please implement DFO (CRM events) for CP-ShieldLegal-PFAS, Account ID: 7449477604635099152. I've added the credentials. Thank you!

Yan Ashrapov (yashrapov@shield-legal.com)
2025-07-11 11:25:26

Hi @Nicholas McFadden @Dwight Thomas Do we have an update here by any chance. FYI, this is a high priority campaign. Thanks

Dwight Thomas (dwight@shield-legal.com)
2025-07-11 18:05:17

*Thread Reply:* I just saw this post and I am looking into this right now. Sorry for the late response.

🙏:skin_tone_4: Yan Ashrapov
Yan Ashrapov (yashrapov@shield-legal.com)
2025-07-14 05:08:54

@Dwight Thomas for ML-ShieldLegal-NEC2 Ad account ID: 7517249609127739399, I see that the last events received are on 7.7-7.8. Even though we have 8 e-signs in the pipeline last week. Adding screenshots for reference. Can we troubleshoot this please?

Screenshot 2025-07-14 at 13.04.57.png
Screenshot 2025-07-14 at 13.02.46.png
Dwight Thomas (dwight@shield-legal.com)
2025-07-14 13:14:38

7449477604635099152 - CP-ShieldLegal-PFAS

Yan Ashrapov (yashrapov@shield-legal.com)
2025-07-17 14:16:29

@Dwight Thomas any update?

Dwight Thomas (dwight@shield-legal.com)
2025-07-17 14:17:25

None..., Nick sent the video on the process but I do not have access to the file.

Dwight Thomas (dwight@shield-legal.com)
2025-07-17 14:18:00

I sent a request for access but haven't gotten a response. We may have to do it Monday morning.

👍:skin_tone_4: Yan Ashrapov
Yan Ashrapov (yashrapov@shield-legal.com)
2025-07-25 08:45:14

@Dwight Thomas nice work on PFAS . Can I get the DFO setup for this ad account as well? ML-ShieldLegal-HairRelaxers ID: 7521816567698063361

👍:skin_tone_5: Dwight Thomas
Dwight Thomas (dwight@shield-legal.com)
2025-07-25 10:56:01

Will do..., I have one project that requires immediate attention, but I would hope to have the DFO setup complete before the work day is over.

Dwight Thomas (dwight@shield-legal.com)
2025-07-25 11:53:56

Hello Yan. I wanted to confirm with you that there is not a DFO setup already in place for Hair Relaxer (Dicello Flatirons)? It is the only Hair Relaxer in Leadspedia that is Currently Active.

image.png
Dwight Thomas (dwight@shield-legal.com)
2025-07-25 11:56:12

In our configuration, it appears we have this campaign configured. Before I change the Account ID and Access Token in our config..., I want to confirm that there isn't a DFO currently tracking this information.

image.png
Yan Ashrapov (yashrapov@shield-legal.com)
2025-07-25 11:57:49

@Dwight Thomas double checked. You are correct, it is set up for the previous account we a ran hair relaxers with ML-ShieldLegal-Hair ID: 7322218804480737281. Let's re-configure DFO to ML-ShieldLegal-HairRelaxers ID: 7521816567698063361

👍:skin_tone_5: Dwight Thomas
Yan Ashrapov (yashrapov@shield-legal.com)
2025-07-31 10:21:51

*Thread Reply:* Hey @Dwight Thomas I see that the implementation is not complete. Any progress with this?.

Screenshot 2025-07-31 at 18.21.15.png
Dwight Thomas (dwight@shield-legal.com)
2025-07-31 11:10:29

*Thread Reply:* Let me take another look. I thought we had everything intact.

👍:skin_tone_4: Yan Ashrapov
Dwight Thomas (dwight@shield-legal.com)
2025-07-31 12:30:55

*Thread Reply:* So are we only tracking Dicello / Flatiron or do weneed the Crump / Dicello campaigns tied to this event as well?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-07-31 12:33:23

*Thread Reply:* @Dwight Thomas all videos platform campaigns. Either way, I see that the issue is not the event population but the fact that we don’t have a funnel set yet. In any case, let’s do whatever is possible to build a funnel here as with the other torts

Dwight Thomas (dwight@shield-legal.com)
2025-07-31 12:46:54

*Thread Reply:* Hello Yan..., Can we do a quick huddle? I need a little clarification on the Hair Relaxer campaigns that need to be added to the "funneling" process.

Yan Ashrapov (yashrapov@shield-legal.com)
2025-07-31 12:48:03

*Thread Reply:* I can be available after 1pm pacific

Dwight Thomas (dwight@shield-legal.com)
2025-07-31 12:48:25

*Thread Reply:* OK..., I'll reach out to you around 1:15

👍:skin_tone_4: Yan Ashrapov
Yan Ashrapov (yashrapov@shield-legal.com)
2025-07-25 11:58:03

@Dwight Thomas double checked. You are correct, it is set up for the previous account we a ran hair relaxers with ML-ShieldLegal-Hair ID: 7322218804480737281. Let's re-configure DFO to ML-ShieldLegal-HairRelaxers ID: 7521816567698063361

Yan Ashrapov (yashrapov@shield-legal.com)
2025-07-27 06:55:56

@Nicholas McFadden @Dwight Thomas for Bard; what is signed e-sign RE-TRIGGERED. It has a lot of conversions and is considered a purchase event. I need answer regarding this ASAP. As it possibly effecting test results.

Screenshot 2025-07-27 at 14.53.08.png
Dwight Thomas (dwight@shield-legal.com)
2025-07-28 10:58:25

e-sign Re-Triggered was initially a status used for testing purposes only. However it morphed into a status we use when there are errors or, should I say, issues with a lead that was initially eSign Final but we later found data that needed to be altered.

Yan Ashrapov (yashrapov@shield-legal.com)
2025-07-28 11:01:12

@Dwight Thomas can we please remove it from the funnel?

Dwight Thomas (dwight@shield-legal.com)
2025-07-28 11:08:48

We should be able to but I will need to run this by @Nicholas McFadden first.

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-07-28 11:09:46

I have removed the status from all the postbacks

👍:skin_tone_5: Dwight Thomas
🙏:skin_tone_4: Yan Ashrapov
Yan Ashrapov (yashrapov@shield-legal.com)
2025-07-31 12:33:38

@Dwight Thomas all videos platform campaigns. Either way, I see that the issue is not the event population but the fact that we don’t have a funnel set yet. In any case, let’s do whatever is possible to build a funnel here as with the other torts

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-07 05:06:46

@Nicholas McFadden @Dwight Thomas ML-ShieldLegal-NEC2 ID: 7517249609127739399 Can we please clean this mapping ASAP? this is rush.

1.Remove billable declined by firm event. 2.We have two contact events. Remove screening complete as contact.

Please update me regarding this, as we are moving large budgets to this campaign in the next 24 hours. DM me with any questions

Screenshot 2025-08-07 at 13.02.25.png
Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-07 05:07:48

@Nicholas McFadden @Dwight Thomas ML-ShieldLegal-NEC2 ID: 7517249609127739399 Can we please clean this mapping ASAP? this is rush.

1.Remove billable declined by firm event. 2.We have two contact events. Remove screening complete as contact.

Please update me regarding this, as we are moving large budgets to this campaign in the next 24 hours. DM me with any questions

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-07 16:15:04

@Nicholas McFadden @Dwight Thomas any developments regarding this?

Dwight Thomas (dwight@shield-legal.com)
2025-08-07 16:16:06

I am looking into this now. I hope to have this corrected within the next 2 hours.

🙏:skin_tone_4: Yan Ashrapov
Dwight Thomas (dwight@shield-legal.com)
2025-08-07 16:25:29

There is no Mapped standard events for "Remove billable declined by firm event". I did however clear contact as the Mapped standard events for "Screening Complete".

image.png
Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-07 16:29:09

@Dwight Thomas great. Campaign is currently running. I'll let the events populate for 24h-48h and review. Thank you

👍:skin_tone_5: Dwight Thomas
Dwight Thomas (dwight@shield-legal.com)
2025-08-07 16:29:55

Awesome..., if there's any issues that you notice prior to that, please let me know ASAP.

Dwight Thomas (dwight@shield-legal.com)
2025-08-08 10:56:08

Good Morning @Yan Ashrapov and @Nicholas McFadden...

Dwight Thomas (dwight@shield-legal.com)
2025-08-08 10:57:11

I saw the email stating that our ad was rejected:

Rejection reason for ad 1839678091642002 (show up to 3 ads): Our review indicates that your advertising content may violate TikTok's advertising policies by featuring or promoting a product, service, or material which belongs to a prohibited industry of the targeted location(s). This could include products, services, or materials which are disallowed by advertising policy or local law. (Training videos: NA ) • Affected countries or regions: US • Rejection reason for ad 1839678091642002 (show up to 3 ads): Prohibited Industry - Others • Affected countries or regions: US

Dwight Thomas (dwight@shield-legal.com)
2025-08-08 10:58:15

I saw the email stating that our ad was rejected:

Rejection reason for ad 1839678091642002 (show up to 3 ads): Our review indicates that your advertising content may violate TikTok's advertising policies by featuring or promoting a product, service, or material which belongs to a prohibited industry of the targeted location(s). This could include products, services, or materials which are disallowed by advertising policy or local law. (Training videos: NA ) • Affected countries or regions: US • Rejection reason for ad 1839678091642002 (show up to 3 ads): Prohibited Industry - Others • Affected countries or regions: US

Dwight Thomas (dwight@shield-legal.com)
2025-08-08 10:59:44

Am I right in assuming that TikTok thinks this is an ad for a prohibited product?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-08 11:01:16

@Dwight Thomas Handled. Please ignore those. They may spam your email box for time to time. But this shouldn't be frequent

👍:skin_tone_5: Dwight Thomas
Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-10 01:42:22

@Dwight Thomas For ML-ShieldLegal-NEC2 ID: 7517249609127739399; still no events populated here. Please troubleshot

Screenshot 2025-08-10 at 9.41.05.png
👍:skin_tone_5: Dwight Thomas
Dwight Thomas (dwight@shield-legal.com)
2025-08-11 17:12:01

*Thread Reply:* OK Yan, I submitted a test lead to test the connectivity to this WebHook. It appears that the test lead was successfully processed. This campaign has also be deactivated, so there wouldn't be any activity coming through the TikTok event manager.

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-12 01:15:32

*Thread Reply:* @Dwight Thomas campaign is live

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-12 01:35:41

*Thread Reply:* Since 08-06. So there should be plenty of events here. Up until now there's supposed to be more than 200 new leads marked as 'contact'

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-12 09:58:17

*Thread Reply:* @Dwight Thomas test lead went through, but all other traffic is non-existent. As mentioned, there most be more than 200 'contact' events and 6 confirmed signed e-sign aka 'complete registration' (6.8-11.8)

screenshot_2025-08-12_at_17.53.38.png
Screenshot 2025-08-12 at 17.57.54.png
Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-11 09:53:39

@Dwight Thomas also, for ML-ShieldLegal-HairRelaxers ID: 7521816567698063361. We're still with the same issue

Screenshot 2025-08-11 at 17.53.29.png
Dwight Thomas (dwight@shield-legal.com)
2025-08-11 11:14:21

Nick and I will investigate these issues as soon as he gets in.

👍:skin_tone_4: Yan Ashrapov
Dwight Thomas (dwight@shield-legal.com)
2025-08-12 11:45:03
image.png
Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-12 11:46:04

@Dwight Thomas we don’t need that event

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-12 11:48:14

we need all other events triggered via server

Dwight Thomas (dwight@shield-legal.com)
2025-08-12 11:50:15

OK I see..., I just changed the case status to New Lead and then Scheduled Appointment to verify that both events occurred.

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-12 11:50:52

@Dwight Thomas an example of past PFAS events triggered. Test lead trigger is empty and everything is working fine

screenshot_2025-08-12_at_19.48.57.png
👍:skin_tone_5: Dwight Thomas
Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-12 11:56:08

@Dwight Thomas I assume something is not connected on the back end. Don't know what exactly. As no events are coming through naturally, even tough we had a massive amount of 'new contact' events this past week. Can there be another reason for this?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-14 10:37:25

@Dwight Thomas good morning Any progress with NEC?

Dwight Thomas (dwight@shield-legal.com)
2025-08-14 11:11:45

We updated the application script and ran a test to see if it hit the CRM. It appears that there is some level of activity being captured. Does the Signed e-Sign - Billable Declined by Firm have a Mapped Standard event that you would like assigned?

image.png
Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-14 11:20:08

@Dwight Thomas current event mapping is good. The issue is that they are not firing. For example, 'New Lead' should be more than 70 events triggered

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-14 11:21:13

it only fired (schedule) when applied artificially and not by actual leads

Dwight Thomas (dwight@shield-legal.com)
2025-08-14 11:21:42

Is there a specific date range that you’re looking at these numbers because for the month of July I see 147 new leads that were hit

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-14 11:22:34

August

Dwight Thomas (dwight@shield-legal.com)
2025-08-14 11:24:19

OK I see there were no events and the connection method is not visable.

Dwight Thomas (dwight@shield-legal.com)
2025-08-14 11:24:34

Let me check Law Ruler

👍:skin_tone_4: Yan Ashrapov
Dwight Thomas (dwight@shield-legal.com)
2025-08-14 11:36:31

OK it appears that the webhook was not firing properly. I believe we have that issue resolved, however. I do have a question for NEC Baby Formula 1 - DL Flatirons.

Dwight Thomas (dwight@shield-legal.com)
2025-08-14 11:37:16

I see Ads Manager Account for NEC

Dwight Thomas (dwight@shield-legal.com)
2025-08-14 11:38:48

Ad Manager ID: 7354452441636683777

Dwight Thomas (dwight@shield-legal.com)
2025-08-14 11:39:26

Should this be NEC be set up?

Dwight Thomas (dwight@shield-legal.com)
2025-08-14 11:39:47

...or is it no longer active.

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-14 11:40:51

No longer active @Dwight Thomas Account should be ML-ShieldLegal-NEC2 ID: 7517249609127739399 only

Dwight Thomas (dwight@shield-legal.com)
2025-08-14 11:43:47

OK. We believe that we have resolved this issue. Can we revisit this tomorrow to see if the numbers are trending towards what is expected.

👌:skin_tone_4: Yan Ashrapov
Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-18 10:44:49

@Dwight Thomas good morning The issue for NEC still persists unfortunately. Can we recheck it please?

Screenshot 2025-08-18 at 18.44.41.png
Dwight Thomas (dwight@shield-legal.com)
2025-08-18 10:45:52

I’m walking into the office right now. I’ll take a look and I’ll pull YouNick in as well.

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-21 11:51:59
Screenshot 2025-08-21 at 19.51.09.png
Dwight Thomas (dwight@shield-legal.com)
2025-08-21 12:58:04

I have attached a Word Document that represents the Payload Data. We will also need to know the proper Case Type and Case Subtype for this campaign. Both fields in the test lead I am sending are values previously used for Case Works campaigns.

Dwight Thomas (dwight@shield-legal.com)
2025-08-21 12:58:18

This is what I sent

Dwight Thomas (dwight@shield-legal.com)
2025-08-21 12:58:33

This is what I sent

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-25 03:56:15

@Nicholas McFadden @Dwight Thomas Good morning and happy Monday ! NEC DFO events are working and we have Meta integrated flawlessly with all active accounts. Awesome work!

🙏 Nicholas McFadden
:awesome_dance: Dwight Thomas
Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-25 09:55:49

@Nicholas McFadden @Dwight Thomas can we please implement the CRM events for this ad account as well + syncing it with Meta events? ML-ShieldLegal-Chow ID: 7531019480111775760 Also, please take note that this is a relatively new ad account. We sunsetted the old Chowchilla ad account a couple of months ago.

👍 Nicholas McFadden
👍:skin_tone_5: Dwight Thomas
Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-25 09:56:54

Yes we will add it today

🙏:skin_tone_4: Yan Ashrapov
Dwight Thomas (dwight@shield-legal.com)
2025-08-25 15:04:52

Good afternoon Yan,

S0 we have set up ML-ShieldLegal-Chow. There are four campaigns currently active based off of Leadspedia; three are turned on and one (Chowchilla Womens Prison Abuse - ACTS - AWD - Shield Legal) is turned off. Do we need to turn this campaign on?

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-25 15:17:56

@Dwight Thomas as soon as the events will populate I will be able to know if we’re good in terms of live Leadspedia campaigns. I’ll keep you posted. Thank you for letting me know

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-26 02:38:38

@Dwight Thomas Please add Chowchilla Womens Prison Abuse - ACTS - AWD - Shield Legal as well. Thank you

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-27 05:19:25

@Nicholas McFadden @Dwight Thomas Good morning! Let's hop on a video call please later on today to discuss Chowchilla please. We have some discrepancy that I think that it's better to explain via video. Please let me know when available pacific time

Screenshot 2025-08-27 at 13.14.22.png
Dwight Thomas (dwight@shield-legal.com)
2025-08-27 10:05:58

I am available from 10:30 AM until 3:00 PM

Yan Ashrapov (yashrapov@shield-legal.com)
2025-08-27 10:30:04

@Dwight Thomas 10:30am is good. @Nicholas McFadden are you available at this time as well perchance?

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-27 10:30:56

Yes

Nicholas McFadden (nickmcfadden@shield-legal.com)
2025-08-27 10:31:43

Just shoot us the link and we can hop on and find out what’s going on

👍:skin_tone_4: Yan Ashrapov